Only 13% of all written communication
is now using pen and paper; 49% is via email, 29% is via SMS text, and 10% is
via Internet Instant Messaging, according to the IPA Touchpoints Integrated
Planning Database.
I wonder which of these
medium carries the most extra information with them (like you know how
they say when we talk to people, only 10% of the meaning takeout is
from the actual words). I'm guessing it's Instant Messenger, because of
the timing element.
http://www.ipatouchpoints.co.uk/index.php
That the idea behind that 10% axiom is that the rest of the meaning comes from something else...gestures, facial expressions, posture, volume, enunciation, etc. Where's it happening on IM? There are emoticons, of course, but seems to me those are mostly reductive...and there's a huge difference between natural indicators that arise subconsciously, and forced indicators that are prefabricated for you.
Posted by: Michael Cohn | May 17, 2008 at 04:25 PM